The Heart
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Custom embroidered totes 🥰 Made for every chapter of your story: the boss, the teacher, the nurse, the mom on the go, the sport enthusiasts, the shop local lover and everything in between.
This will be THE gift of the season so get your orders in now🥰
Select icons from my seasonal menu and add a name, an initial, a special title like Mother or Mrs. 🩷
I’ve been here before. ✨ It’s not easier the second time but there is a comfort in knowing that you don’t know. That makes sense to me. 🧠
I told a friend recently I feel scared. She said, do it scared then.
Just.Keep.Swimming. 🐟
We’re about to have a lot of fun this holiday season and I know I’ll be showing up for you, and you’ll all show up right back.
See you maybe at a market, maybe at a shop night, maybe all of it. Let’s go baby. 😉
PS, don’t be afraid to tell your friends about me 🩷 word of mouth is the only way. 🩷
10/02/2026
Wizards on repeat embroidery today 🪄
One of my favourites to make I must say 🧵
& then I checked the date and it all made sense 📅
October FIRST, let the magic commence 🧙
Thank you for keeping me busy 🥰
YES 😍 I offer small quantities for custom merch.
This project was extra fun! I took the incredible Kelsea’s doodles at Truly Lifestyle Brand and turned them into a branded oversized sleep tee for their recent launch. 🚀 👯♀️
PR BOXES ✅
Staff Promo wear ✅
Team wear ✅
Bachelorette ✅
Graphic tees for your boutique ✅
Themed holiday wear ✅
You get the idea 💡
Fill out the form on my website under “more” -> “wholesale orders”
Annie xx
Please 🥰🩷
PS what THEME of collection are you hoping to see for embroidery next (that you’ll actually buy 👀)
Currently up:
Fall 🍂
Gilmore Girl
Practical Magic 🧙
Harry Potter 🪄
👻 Halloween 🎃
Diet Coke 🥤
“Custom phrase”
In the works:
🫘☕️Coffee (I’ve got a nice brown sweater)
📖 Bookish
Pets 🐕 (will be a while yet)
Stockings 🌲
Christmas 🎄
Choose your own icon 🏀 🩰 📣🤸 🐎 ⛳️ 🎀 🥍 etc
09/23/2026
I’m launching my next collection GO SPORTS 🏀 ⚾️ 🥅 🏈 TONIGHT at 5:30pm
Perfect for ALL fall cozy girls 🍂 and even more perfect if you’re needing a few layers for sitting on the sidelines 🩷
The collection is about 30 SKUs and is a range of fashion items like as shown, embroidery and printed sweaters with a sports theme and a few home wares with sports themes.
There is a try on reel posted of most fashion pieces🩷
Thank you so much for shopping!
XX Annie
09/17/2026
Little story behind the brand… I use to share stories and thoughts here all the time… I’m not sure if many people read much on here anymore 🥵🤣
When I first started The Heart, pretty packaging was at its PEAK. It was so important to have a cute curated little package to open for your orders, mostly for instagram.
It never really felt right to me. To order expensive packaging that immediately gets dumped into the bin and mark up products to cover the costs (I never did but most businesses do- that’s normal. Yes you’re often paying for that stuff).
Of course, there is a standard that must be met and ESPECIALLY when it’s a gift (I love making those pretty for you), and I’ve always packed up orders with love, but sometimes that love comes in forms of recycled bubble wrap, boxes and cutie little notes.
Anyways, just one more reminder that there is a human behind each order with a whole lot of intention. So if you get a box like this with a few scribbles from me, thank you for understanding 🩷
Annie xx
Trying to find those that love to shop 🇨🇦 canadian handmade 🩷
🤣🤣🤣🤣 I think I’m funny.
No but seriously. If you can’t shop, please share 🩷🙏👌every little bit helps.
I’ve been seeing alot of people post pictures of their handwritten posters so I though this was a creative way to highlight handmade 🥰
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Surrey, BC
Opening Hours
| Monday | 8am - 4:30pm |
| Tuesday | 8am - 4:30pm |
| Wednesday | 8am - 4:30pm |
| Thursday | 8am - 4:30pm |
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