Sergeant Shortbread

Big news from Sergeant Shortbread!

After a great run, I've passed the Sergeant Shortbread torch to a new owner, Merae Meek.

The big question: will the cookies still taste the same? Yes! I'll be working alongside Merae for the foreseeable future to make sure every batch is exactly the shortbread you've come to love.

While Merae isn't a veteran herself, she's the proud mom of a former Marine and a staunch advocate for our military and veteran community.

The support you've shown me over the years as a veteran-turned-baker has meant the world. Please give her that same support.

This isn't goodbye from me, just a new chapter. I'm now the Executive Director of the National Cottage Food Alliance (NCFA), a nonprofit trade association right here in Eden Prairie, supporting the home bakers and small food makers who turn kitchen recipes into real businesses.

Want to stay in touch? Follow along with NCFA NCFAlliance or Cottage Foodie Con

Thank you for every order, every market visit, and every kind word. It's been an honor to bake for you.

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Event to support veteran mental health aaand it’s at the MN Vikings training facility?!?! Talk about a no brainer!!! Thank you Every Third Saturday for inviting me!!

Every Third Saturday
Minnesota Vikings

Event to support veteran mental health aaand it’s at the Minnesota Vikings training facility?!?! Talk about a no brainer!!! Thank you Every Third Saturday for inviting me!!

🎉 THE WAIT IS OVER!

CottageFoodieCon 2027 tickets are officially on sale! cottagefoodiecon

Join us April 8–10, 2027 at Eden Prairie Schools - Valley View Campus (Eden Prairie, MN) for three days of education, connection, and community built just for cottage food entrepreneurs.

Just a heads up: the Mastermind Intensive (April 7th) still has spots open, but it’s capped at 40 attendees. So, if you want that extra deep-dive day added to your ticket, don’t wait too long.

📢 Early Bird pricing is live right now. For a limited time take 20% off your ticket with promo code CFCON20.

Grab your ticket now, link in bio!

Presented by: National Cottage Food Alliance National Cottage Food Alliance

🎉 General registration for Cottage Foodie Con 2027 opens NEXT WEEK!

This is what you've been waiting for, tickets open to everyone this week for CottageFoodieCon 2027. It’s happening April 8–10 at Eden Prairie Schools - Valley View Campus in Eden Prairie, MN.

A couple things to know before sales open:

Looking for an additional day of intenstive instruction? The MasterMind Intensive (April 7th, 2027) still has spots available, but it's capped at 40 attendees, so if you're thinking about adding it to your ticket, now's the time to start planning.

Start thinking through your schedule, your budget, and who you want to bring along, so when the doors open this week you can register in just a few clicks.

We can't wait to welcome you to Eden Prairie and CottageFoodieCon 2027!

🎟️ Presale tickets for NCFAlliance members are on sale now.

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🎉 IT’S ALMOSTHERE

General registration for CottageFoodieCon 2027 opens NEXT WEEK! cottagefoodiecon

Mark your calendars: tickets go live to everyone, and you won’t want to miss it. April 8–10, 2027 at Eden Prairie Schools - Valley View Campus (Eden Prairie, MN). Three days of education, connection, and community with cottage food entrepreneurs from across the country.

Want to add an extra day of intensive education?

MasterMind Intensive spots are still available, but they’re limited to 40 total, so start making your plans now. That way when general sales open, you can jump in and grab your ticket (and your MasterMind spot) right away.

Who’s ready?

🎟️ National Cottage Food Alliance member presale tickets are available now

NCFAlliance members — check your inbox!


If you’re a member, you should already have an email in your inbox with your exclusive CottageFoodieCon 2027 discount code. Early Bird pricing is live right now, so don’t miss out on the savings.

Can’t find it? Check your spam/junk folder first, these things love to hide there. Still no luck? DM us or shoot an email to [email protected] and I’ll get your code right over to you.

📅 Cottage Foodie Con 2027 is April 7–10 at Eden Prairie Schools - Valley View Campus (Eden Prairie, MN).

General registration opens next week, so now’s the time to lock in your Early Bird rate as a member.

See you there!

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A few days ago we were celebrating 78 members in 25 states. Today, just a few days later, it’s 100+ members in 30 states.

But the map only tells half the story. In this community: someone who hasn’t sold their first item yet, sitting alongside someone with 5+ years and a thriving cottage bakery. Someone in a tiny rural town, someone in a major city. All in the same place, all building the same kind of thing.

This is the moment the wave is building, come ride it with us.

👉 Join NCFA — link in bio

Wherever you are in your cottage food journey, you belong here.

We surveyed our members and asked how long they’ve been in business.

The answers?

All over the map. Some have been at this 5+ years. Some are just getting their permits sorted and haven’t sold a single item yet. Most are somewhere in between.

More than a third are in their first two years or still preparing to launch.

That’s exactly who NCFA is built for: makers just starting to dream this up, right alongside the ones who’ve been doing it for years. No matter where you’re at, there’s a seat for you at this table.

If you’ve been thinking about joining us and locking in a Lifetime Membership, now is definitely the time, they’re almost gone. We’re only offering 50 Lifetime Memberships, ever. One-time payment, membership for life.

ncf-alliance.org

Cottage food entrepreneurs from every state and at every stage, that’s the Alliance.

Wherever you are in your cottage food journey, you belong here. National Cottage Food Alliance

We surveyed our members and asked how long they’ve been in business.

The answers?

All over the map. Some have been at this 5+ years. Some are just getting their permits sorted and haven’t sold a single item yet. Most are somewhere in between.

More than a third are in their first two years or still preparing to launch.

That’s exactly who NCFA is built for: makers just starting to dream this up, right alongside the ones who’ve been doing it for years. No matter where you’re at, there’s a seat for you at this table.

If you’ve been thinking about joining us and locking in a Lifetime Membership, now is definitely the time, they’re almost gone. We’re only offering 50 Lifetime Memberships, ever. One-time payment, membership for life. Link in bio to join.

Cottage food entrepreneurs from every state and at every stage, that’s the Alliance.